New Domestic Violence Awareness Campaign

Walt McClure for Fox 23 reports that new billboards are aiming to raise teen awareness about domestic violence.

You’ll soon be seeing some new billboards aimed at raising teens’ awareness about domestic violence. The campaign put together by the state Office for the Prevention of Domestic Violence is called Coaching Boys into Men, with the purpose of getting parents to talk to their adolescent sons about respecting women.

It features a boy in a hooded sweatshirt that reads “Awaiting Instructions” — and it says “He’s watching. He’s waiting. He’ll listen.”

A total of 40 billboards will be going up around the Capital Region in the coming days.